Highland
Highland is an Ulster County hamlet in the town of Lloyd on the Hudson River across from Poughkeepsie, the western anchor of the Walkway Over the Hudson, a community with orchards and wineries, a small commercial center, and a base of shops, farms, and service businesses. Media & Technology Group builds bespoke business platforms — custom software, AI automation, managed IT, and marketing — for Highland's shops, farms, wineries, and service businesses, and we serve them from York County, Pennsylvania — across the state — remote-first, with on-site time when a project warrants the trip.
Do you work with businesses in Highland?
Yes — remote-first, with on-site visits when a project warrants it. A Highland client gets a named contact, a regular maintenance window, and direct access for urgent issues.
What would you build for a Highland shop, farm, or winery?
Usually a customer, ordering, inventory, or booking platform built around how your operation runs — so a Highland business works from one system instead of a paper calendar and disconnected apps.
Where does AI help a Highland operator?
In intake, customer email, order and inventory handling, and follow-up — so a Highland business gets real leverage without adding headcount through harvest and the tourism season.
What's the cybersecurity baseline for a Highland business?
Managed EDR, MFA, immutable backups, phishing filtering, and a written recovery plan, plus secure payment handling if you take card payments. We set it up and manage it for you.
What does a custom platform cost a Highland business?
A single focused workflow runs from the high four figures into the mid five figures; we scope it to what your Highland operation actually needs and phase it so value lands early.
How long until it's running?
Usually eight to ten weeks to the first live workflow, then iterative improvements from there.
Who owns the code and data?
You do, outright — no lock-in. The platform and data belong to your Highland business.
How fast do you respond when something breaks?
Typically 15–60 minutes during business hours and under an hour after-hours for critical issues, handled remotely with direct access for urgent problems instead of a ticket queue.
Can you do marketing in more than one language for Highland?
Yes — local SEO and content in English and Spanish where it fits your customers, so people searching in their own language find you first.
Can you help a Highland business stand out online?
Yes — local SEO and content tuned for Highland, its orchards and wineries, and the Walkway visitors it draws, so the customers searching nearby find your door first.
What we do for Highland businesses
Every engagement is built around how your Highland operation actually runs — a shop, a farm, a winery, or a service business — not an off-the-shelf template. Here's where we help:
Custom Software Platforms
Customer, ordering, inventory, and booking platforms built around how a Highland shop, farm, or winery runs, so the work lives in one system instead of disconnected apps.
Intelligent Automation
AI and workflow automation that takes intake, customer email, and order and inventory handling off a Highland team's plate, so your people focus on customers and product.
Marketing & SEO
Local SEO and content tuned for Highland, its orchards and wineries, and the Walkway visitors it draws, so the customers searching nearby find your door first.
Managed IT & Cybersecurity
Managed EDR, MFA, immutable backups, secure payment handling, and phishing filtering for a Highland business, handled remotely with on-site help when needed.
Consulting
Practical advice for Highland owners on where technology and AI fit a retail, farm, winery, or service business.

