Selkirk
Selkirk is an Albany County hamlet in the town of Bethlehem just south of Albany on the Hudson, a community with a major rail yard, light industry, residential neighborhoods, and a base of contractors, shops, and service businesses. Media & Technology Group builds bespoke business platforms — custom software, AI automation, managed IT, and marketing — for Selkirk's contractors, shops, and service businesses, and we serve them from York County, Pennsylvania — across the state — remote-first, with on-site time when a project warrants the trip.
Do you work with businesses in Selkirk?
Yes — remote-first, with on-site visits when a project warrants it. A Selkirk client gets a named contact, a regular maintenance window, and direct access for urgent issues.
What would you build for a Selkirk contractor or shop?
Usually a customer, scheduling, job, inventory, or billing platform built around how your operation runs — so a Selkirk business works from one system instead of a paper calendar and disconnected apps.
Where does AI help a Selkirk operator?
In intake, scheduling, inventory and order handling, customer email, and follow-up — so a Selkirk business gets real leverage without adding headcount.
What's the cybersecurity baseline for a Selkirk business?
Managed EDR, MFA, immutable backups, phishing filtering, and a written recovery plan, plus secure payment handling if you take card payments. We set it up and manage it for you.
What does a custom platform cost a Selkirk business?
A single focused workflow runs from the high four figures into the mid five figures; we scope it to what your Selkirk operation actually needs and phase it so value lands early.
How long until it's running?
Usually eight to ten weeks to the first live workflow, then iterative improvements from there.
Who owns the code and data?
You do, outright — no lock-in. The platform and data belong to your Selkirk business.
How fast do you respond when something breaks?
Typically 15–60 minutes during business hours and under an hour after-hours for critical issues, handled remotely with direct access for urgent problems instead of a ticket queue.
Can you do marketing in more than one language for Selkirk?
Yes — local SEO and content in English and Spanish where it fits your customers, so people searching in their own language find you first.
Can you help a Selkirk business get found online?
Yes — local SEO and content tuned for Selkirk and the surrounding Bethlehem-area communities, so the customers searching nearby find you first.
What we do for Selkirk businesses
Every engagement is built around how your Selkirk operation actually runs — a contractor, a shop, or a service business — not an off-the-shelf template. Here's where we help:
Custom Software Platforms
Customer, scheduling, job, inventory, and billing platforms built around how a Selkirk contractor or shop runs, so the work lives in one system instead of disconnected apps.
Intelligent Automation
AI and workflow automation that takes intake, scheduling, and inventory and order handling off a Selkirk team's plate, so your people focus on the work.
Marketing & SEO
Local SEO and content tuned for Selkirk and the surrounding Bethlehem-area communities, so the customers searching nearby find you first.
Managed IT & Cybersecurity
Managed EDR, MFA, immutable backups, secure payment handling, and phishing filtering for a Selkirk business, handled remotely with on-site help when needed.
Consulting
Practical advice for Selkirk owners on where technology and AI fit a contracting, retail, or service business.
